Heir Apparent on The Toast
Pee Pee Before Sleepy: Thursday, July 9th, 2026
Estimated current placement value
Low confidenceWhat a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 50 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:48 · Announcer-read · mid-roll.
Transcript
Today's episode is also brought to you Very extensive. It's wall-to-wall comedy at its highest level. So when we last left the gloriously unhinged queen and her raven sidekick Jojo, the unlikely besties had fled to the woods for a simpler life. Well, that didn't last. Queen Mo was back on the throne, an heir apparent and facing the greatest challenge yet. Produce an heir before her 40th birthday or lose everything and spend eternity as keeper of the menstruary. It's a very sticky situation. Meanwhile, Jojo's botched wing enhancement surgery turns her into a toad, leading to unexpected interspecies romance and a choice between royal duty and normal life. With her throne on the line, Moe and Jojo embark on an increasingly unhinged scheme to secure succession. Part medieval mayhem, part razor sharp, social commentary, heads will roll, heir apparent, is a fantasy comedy for the ages. It has everything, tradwives, polycules, Sasquatch mercenaries, milk people, toad on Moe romance, a child named Barbara.
