AG

GoToBank on Hidden Brain

Hidden BrainJune 8, 2026

Who Are You, Really?

0:31
post-roll
Shankar Vedantam
Hidden Brain, Shankar Vedantam
June 8, 2026
UnknownDirect responseBaked-in adFinancial Services
0:00 / 0:31
@ 106:53 in ep

Estimated current placement value

Low confidence
~$480range $90–$3,300

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 0:31 · Unknown · post-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Breathe in. Feel the sense of calm that comes from having up to $300 in overdraft protection with Go to bank. Now Did you say $300? Yes. Now, back to our breathing. So if I overspend my balance, GoToBank has my back up to $300? Yes. Can we breathe out now? Less worries, more zen. With over $300 in overdraft protection, tap to open an account today. Eligible direct deposits and opt in required for overdraft protection. Fees, terms, and conditions apply.

Auto-transcribed · verbatim audio matches · Report an error

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Part of campaign

GoToBank Overdraft Protection

up to $300 in overdraft protection

4 promos·3 shows

Episode

Hidden Brain
Who Are You, Really?
Host: Shankar Vedantam
Publisher: Hidden Brain, Shankar Vedantam