GEICO on The Vergecast
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Estimated current placement value
Low confidenceWhat a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:35 · Host-read (by Host) · mid-roll.
Transcript
We've all been there. You pop into the shop for five minutes, and all of a sudden, you've forgotten where you parked. Car. Car. Unfortunately, that lost feeling is what it's like trying to manage your policy with other insurers. Host: Here, car. Come out. Host: Come out wherever you are. Please. Host: With GEICO, you can use the app to easily manage all your policies in one place. Host: Place. Did this parking lot have a waterfall? Host: I think you've wandered too far, mate. Host: It feels good to find what you're looking for. Host: It feels good to GEICO.
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