GEICO on The Vergecast

The VergecastJune 25, 2026

How to train your data

0:33
mid-roll
Nilay Patel, David Pierce
Host
The Verge
June 25, 2026
Host-read (by Host)Brand awarenessBaked-in adInsurance
0:00 / 0:33
@ 3:19 in ep

Estimated current placement value

Low confidence
~$330range $54$2,300

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:33 · Host-read (by Host) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

We all do it. You have a night for yourself but don't like the sound of the silence, so you turn on the TV just for the ambiance. It's a little trick that helps you feel like you've got company and aren't alone. And other insurers, well, they may make you feel alone. But when you switch to GEICO, you've got claims reps available around the clock. So whenever you need, you'll have people around to help. And let's turn on the washing machine, just for good measure. Isn't that soothing? It feels good to have support. It feels good to GEICO.

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Part of campaign

GEICO: 24/7 claims reps so you're never alone · Jun 25–26, 2026

GEICO offers 24/7 claims reps so you're never alone

2 promos·1 show

Episode

The Vergecast
How to train your data
Hosts: Nilay Patel, David Pierce
Publisher: The Verge