Facebook on Something You Should Know

Something You Should KnowAugust 1, 2026

How to Read People & The Most Extreme Things on Earth – SYSK Choice

0:29
mid-roll
Mike Carruthers
Mike Carruthers | OmniCast Media
August 1, 2026
Host-read (by Mike Carruthers)Brand awarenessBaked-in adTechnology
0:00 / 0:29
@ 14:19 in ep

Estimated current placement value

Low confidence
~$1,300range $270$9,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:29 · Host-read (by Mike Carruthers) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

This episode is brought to you by Facebook. So you were scrolling on Marketplace, and there it was, the bike you'd been searching for. You sent a message, and it turned out the seller was super chatty, kind of funny, and an avid cyclist. The next thing you know, you're in a cycling crew. Well, a community cycling group. The thing about Facebook, you might find more than what you're looking for. From a browse to a bike ride, this summer, find more on Facebook.

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Episode

Something You Should Know
How to Read People & The Most Extreme Things on Earth – SYSK Choice
Host: Mike Carruthers
Publisher: Mike Carruthers | OmniCast Media