Even Realities on The Talk Show With John Gruber
448: ‘Twins Named John’, With Stephen Hackett
Estimated current placement value
Low confidenceWhat a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 1:25 · Unknown · post-roll.
Transcript
Even Realities, and they make AI smart glasses. Even g2. That's the name of the current generation of their smart glasses. Even g2 are productivity smart glasses designed to keep real time support right in view. With teleprompting, conversation support, real time translation, AI assistance, and more, they help you stay on top of work in just daily life. And unlike most smart glasses, they are designed to look and feel like premium eyewear with no camera and a lightweight 36 gram design you can wear all day. The more context you give them, the smarter they get, adapting to how you work and what you need. They have sent me some. I'm just getting started with them. I wear glasses all the time. The frames, they have two frame styles to pick from, and the one is actually just with a couple of colors. The one, though, is pretty similar to the type of glasses that I actually like and prefer. And so I have them here, and I was wearing them around the house, and my wife and son didn't even notice. And that's the truth. They did not say, hey. Did you get new glasses? Why didn't you say you got new glasses? Let alone say anything like, hey. Are those, like, smart glasses? What are those weird things on your face? They really do just look like glasses. Honest to god, it's really one of the main selling points of the glasses. You do not look like you're wearing anything weird. I can vouch for that.
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