ESPN / V Foundation for Cancer Research on First Take
First TakeJuly 13, 2026
Hour 2: It It Acceptable For LeBron To "Ring Chase?"
0:25
post-roll
Stephen A Smith
ESPN, Stephen A. Smith, Shae Cornette
July 13, 2026
Announcer-readBrand awarenessBaked-in adNon-profit
0:00 / 0:25
@ 44:20 in ep
Estimated current placement value
Low confidence~$120range $18–$830
What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 0:25 · Announcer-read · post-roll.
Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →Transcript
Tune into the ESPYs Wednesday, live, 8 p.m. Eastern on ABC and streaming on the ESPN app. The ESPYs benefit the V Foundation for Cancer Research. To support, visit v.org slash donate.
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ESPN / V Foundation for Cancer Research sponsor landing page on First Take
ESPN / V Foundation for Cancer Research landing page captured for its sponsorship on First Take.
v.org/donate
Episode
First Take
Hour 2: It It Acceptable For LeBron To "Ring Chase?"
Host: Stephen A Smith
Publisher: ESPN, Stephen A. Smith, Shae Cornette