eBay on 99% Invisible

99% InvisibleJune 2, 2026

The MAPL Test

0:33
mid-roll
Roman Mars
Roman Mars
June 2, 2026
UnknownBrand awarenessBaked-in adE-commerce
0:00 / 0:33
@ 33:52 in ep

Estimated current placement value

Low confidence
~$960range $180$6,600

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:33 · Unknown · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Okay. I have to tell you. I was just looking on eBay where I go for all kinds of things I love, and there it was. That hologram trading card. One of the rarest. The last one I needed for my set. Shiny like the Designer handbag of my dreams. One of a kind. EBay had it, and now everyone's asking. Oh, where'd you get your Windshield wipers. EBay has all the parts that took my car out. No more annoying. Uh-uh. Just beautiful. Millions of finds, each with a story. EBay, things people love.

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Episode

99% Invisible
The MAPL Test
Host: Roman Mars
Publisher: Roman Mars