DrinkWise on The Sounding Board

The Sounding BoardJuly 27, 2026

S11 E26 - Ghosts See Ghosts

0:04
pre-roll
Craig Hutchison, Damian Barrett
SEN
July 27, 2026
Host-read (by Craig Hutchison, Damian Barrett)Brand awarenessBaked-in adFood & Beverage
0:00 / 0:04
@ 0:12 in ep

Estimated current placement value

Low confidence
~$300range $49$2,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:04 · Host-read (by Craig Hutchison, Damian Barrett) · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Good to have you with company on The Sounding Board for DrinkWise. You won't miss a moment if you drink wise.

Auto-transcribed · verbatim audio matches · Report an error

Episode

The Sounding Board
S11 E26 - Ghosts See Ghosts
Hosts: Craig Hutchison, Damian Barrett
Publisher: SEN