Dell on Up First

Up FirstAugust 4, 2026

Blanche and the DOJ, Michigan Primaries, Spokane Wildfires

0:16
mid-roll
Leila Fadel, Steve Inskeep, Michel Martin, A Martinez, Ayesha Rascoe, Scott Simon
Speaker
NPR
August 4, 2026
Announcer-readDirect responseDynamic insertionConsumer Goods
0:00 / 0:16
@ 0:59 in ep

Estimated current placement value

Low confidence
~$12,000range $1,200$110,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 10 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:16 · Announcer-read · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

This message comes from Dell Technologies. Get long-lasting battery life on the Dell XPS laptop powered by Series 3 Intel Core. Now from $699 with exclusive student pricing from $599. Visit dell.com slash deal.

Auto-transcribed · verbatim audio matches · Report an error

Dell sponsor landing page on Up First

Dell sponsor landing page advertised on Up First

Dell landing page captured for its sponsorship on Up First.

dell.com/deal

Episode

Up First
Blanche and the DOJ, Michigan Primaries, Spokane Wildfires
Hosts: Leila Fadel, Steve Inskeep, Michel Martin, A Martinez, Ayesha Rascoe, Scott Simon
Publisher: NPR