CoinShares on The Knowledge Project

The Knowledge ProjectJuly 28, 2026

John D. Rockefeller: The Principles Behind The Greatest Fortune in History

0:41
mid-roll
Shane Parrish
Shane Parrish
July 28, 2026
Host-read (by Shane Parrish)Direct responseBaked-in adFinancial Services
0:00 / 0:41
@ 21:22 in ep

Estimated current placement value

Low confidence
~$330range $54$2,300

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:41 · Host-read (by Shane Parrish) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

The sponsor of this show is CoinShares. While most of the industry was still arguing about whether digital assets were legitimate, CoinShares was quietly building the infrastructure to invest in them properly. They now manage over 6 billion in assets and have stayed profitable through every market cycle. Fully regulated with the kind of transparency and governance that serious investors actually expect. Whether it's crypto ETFs, active strategies, or Bitcoin mining ETF exposure, you can access all of it through your existing brokerage account. CoinShares. The adults have arrived. Learn more at CoinShares.com. This is not investment advice.

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CoinShares sponsor landing page on The Knowledge Project

CoinShares sponsor landing page advertised on The Knowledge Project

CoinShares landing page captured for its sponsorship on The Knowledge Project.

coinshares.com/

Episode

The Knowledge Project
John D. Rockefeller: The Principles Behind The Greatest Fortune in History
Host: Shane Parrish
Publisher: Shane Parrish