Ethos Life Insurance on The President's Daily Brief

The PDB Situation Report | July 18th, 2026: America Is Crushing Iran's Coastal Defenses & Russia's Nuclear Threat

1:17
mid-roll
Mike Baker
The First TV
July 18, 2026
Host-read (by Mike Baker)Direct responseBaked-in adInsurance
0:00 / 1:17
@ 49:21 in ep

Estimated current placement value

Low confidence
~$450range $72$3,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 1:17 · Host-read (by Mike Baker) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Hey, Mike Baker here with a very important message about watching out for safeguarding and protecting your family's future. Look, it's not a pleasant thought. I get that. But it is an important one. If you're the provider for your family, what happens if you're no longer around? Look, things can happen, right? Life changes very quickly. You need to ensure that you can provide for your family even when you're gone. And that's why I want to talk to you about Ethos Life Insurance. That's Ethos, E-T-H-O-S. What I like about Ethos is how simple they make the whole process. Everything is done 100% online. You can get a quote in seconds. You can apply in minutes and potentially get same-day coverage. There's no medical exam. You just answer a few simple health questions online. Ethos offers coverage amounts up to $3 million and some costs are as low as $30 a month. They also have a 4.8 out of 5-star rating on Trustpilot with over 4,000 reviews. Take 10 minutes to get covered today with life insurance through Ethos. Get your free quote at ethos.com slash PDB. Once again, that's Ethos, E-T-H-O-S, ethos.com slash PDB. Application times may vary. Rates may vary. The Trustpilot rating is as of 6-1-2025.

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Ethos Life Insurance sponsor landing page on The President's Daily Brief

Ethos Life Insurance sponsor landing page advertised on The President's Daily Brief

Ethos Life Insurance landing page captured for its sponsorship on The President's Daily Brief.

ethos.com/PDB

Episode

The President's Daily Brief
The PDB Situation Report | July 18th, 2026: America Is Crushing Iran's Coastal Defenses & Russia's Nuclear Threat
Host: Mike Baker
Publisher: The First TV