Shopify on Something You Should Know

Why Pain Isn't What You Think It Is & The Disappearing Joys of Everyday Life

1:22
mid-roll
Mike Carruthers
Mike Carruthers | OmniCast Media
July 6, 2026
Host-read (by Mike Carruthers)Direct responseDynamic insertionE-commerce
0:00 / 1:22
@ 16:05 in ep

Estimated current placement value

Low confidence
~$1,800range $360$12,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 1:22 · Host-read (by Mike Carruthers) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

One thing I've noticed after interviewing literally hundreds of entrepreneurs over the years is that almost nobody starts a business with a perfect plan. No, they start with an idea. That's how I started. But you've got to take the first step. If you've got something you've always wanted to sell, Shopify makes that first step a whole lot easier. You don't have to worry about how your online store will look or how you're going to get paid or what your checkout process is. Shopify has all that handled. That means less time wrestling with the technology and more time doing what actually grows a business. Shopify already powers millions of businesses worldwide, from big brands like Mattel and Gymshark to new businesses just starting up. So maybe they should be powering your business as well. With Shopify, nothing stands between your idea and a real business. So go make it one. Start your free trial at Shopify.com slash S-Y-S-K. That's Shopify.com slash S-Y-S-K. Shopify.com slash S-Y-S-K.

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Episode

Something You Should Know
Why Pain Isn't What You Think It Is & The Disappearing Joys of Everyday Life
Host: Mike Carruthers
Publisher: Mike Carruthers | OmniCast Media