AG

Wise on Planet Money

Planet MoneyJune 12, 2026

It’s my tree. Why can’t I cut it down?

0:18
mid-roll
Alexi Horowitz-Ghazi, Robert Smith
NPR
June 12, 2026
UnknownDirect responseBaked-in adFintech
0:00 / 0:18
@ 5:06 in ep

Estimated current placement value

Low confidence
~$240range $36–$1,700

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:18 · Unknown · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

This message comes from Wise, the smart way to manage your money around the world. With Wise, you can send, spend, and receive money in over 40 currencies at the mid market rate. Learn more at wise.com. T's and c's apply.

Auto-transcribed · verbatim audio matches · Report an error

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Wise landing page captured for its sponsorship on Planet Money.

wise.com/

Episode

Planet Money
It’s my tree. Why can’t I cut it down?
Hosts: Alexi Horowitz-Ghazi, Robert Smith
Publisher: NPR