AG

McDonald's on The Vergecast

The VergecastJune 11, 2026

YouTube is taking over Hollywood

0:33
mid-roll
Nilay Patel, David Pierce
The Verge
June 11, 2026
UnknownDirect responseBaked-in adFood & Beverage
0:00 / 0:33
@ 21:19 in ep

Estimated current placement value

Low confidence
~$240range $36–$1,700

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:33 · Unknown · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

All new drinks are now at McDonald's with refreshers like the strawberry watermelon refresher and the mango pineapple refresher with popping boba to crafted sodas like the Sprite Berry Blast with berry flavors and cold foam. Who knew ice cold drinks could be so fire? Try them all now at McDonald's. Refreshers contain caffeine. Copyright 2026, The Coca Cola Company. Sprite is a registered trademark of The Coca Cola Company.

Auto-transcribed · verbatim audio matches · Report an error

More from this campaign

McDonald's New Drinks Campaign

3 promos
Whiskey Ginger with Andrew Santino · Host: Andrew Santino · Zach Zucker (Jack Tucker) Is Pure Chaos | Whiskey Ginger
mid-rollMay 21
Whiskey Ginger with Andrew Santino · Host: Andrew Santino · Pete Holmes: Gimme a donut...Really! | Whiskey Ginger
pre-rollMay 21
Reply All · Hosts: Alex Goldman, Emmanuel Dzotsi · #188 Into the Depths
Est. value ~$220range $32–$1.5Klow confidence
pre-rollJun 1

More from McDonald's

Recent reads from this sponsor outside this campaign

4 promos
The Bobby Bones Show · Host: Bobby Bones · TELL ME SOMETHING GOOD (TUES): Is Amy’s Son Getting Into Acting? + Eddie's Making A Big Life Change…Again?!
Est. value ~$1.3Krange $270–$9Klow confidence
mid-rollAug 8
The Bobby Bones Show · Host: Bobby Bones · TUES PT 1: Bobby Personally Attacked! + Bobby Wants To Hire A Witch + Tuesday Reviewsday With Mr. Cinema
Est. value ~$1.2Krange $240–$8.1Klow confidence
pre-rollAug 8
Noble Blood · Host: Dana Schwartz · The Tudor Villainess
Est. value ~$300range $49–$2Klow confidence
pre-rollAug 8
Pod Meets World · Publisher: iHeartPodcasts · He Could Find Chemistry with a Piece of Paper (DWTS: The Next Pro 104)
Est. value ~$450range $72–$3Klow confidence
mid-rollAug 8
Part of campaign

McDonald's New Drinks Campaign

New refreshers like the strawberry watermelon refresher and mango pineapple refresher with popping boba, and crafted sodas like the Sprite berry blast with berry flavors and cold foam.

4 promos·3 shows

Episode

The Vergecast
YouTube is taking over Hollywood
Hosts: Nilay Patel, David Pierce
Publisher: The Verge