Chase on Odd Lots

Odd LotsJune 6, 2026

Why Susquehanna Is Building a Prediction Markets Business

0:23
pre-roll
Joe Weisenthal, Tracy Alloway
Bloomberg
June 6, 2026
UnknownBrand awarenessBaked-in adFinancial Services
0:00 / 0:23
@ 0:31 in ep

Estimated current placement value

Low confidence
~$220range $32$1,500

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:23 · Unknown · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Small businesses are the pulse of every community. They bring people together, create opportunities, and drive growth. Chase for business helps business owners like you with personalized guidance and convenient digital tools all in one place. With that guidance and your determination, you can take your business farther and help build a brighter future for your community.

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Episode

Odd Lots
Why Susquehanna Is Building a Prediction Markets Business
Hosts: Joe Weisenthal, Tracy Alloway
Publisher: Bloomberg