California State Parks Division of Boating and Waterways on Quest for Success
One Smart Step Changes Everything
Estimated current placement value
Low confidenceWhat a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 0:29 · Announcer-read · post-roll.
Transcript
Whether you're on the lake, on the river, or on the bay. Heading out with friends or casting a line in your favorite fishing spot. When you hop on board for an afternoon on the water, make sure everyone's on board with wearing a life jacket. Because no matter how you spend your time out there, the best days on the water are the ones where everyone comes home safe. Life jackets save lives. Get on board. A message from the California State Parks Division of Boating and Waterways.
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