Caesars Republic Lake Tahoe on 99% Invisible

99% InvisibleJune 30, 2026

Transatlantic Fiber-Optic Expialidocious

0:43

mid-roll

Roman Mars

June 30, 2026

Host-read (by Roman Mars)Direct responseBaked-in adSports Betting & Gaming

0:00 / 0:43

@ 23:13 in ep

Estimated current placement value

Low confidence

~$1,300range $270–$9,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:43 · Host-read (by Roman Mars) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08

Methodology and limitations →

Transcript

Lake Como, the shimmering emerald of Italy, nestled in the foothills of the Alpine Alps. Lake Como is where dreams set sail. It's also halfway around the world. That's why this isn't an ad for Lake Como. This is an ad for the brand new Caesar's Republic in Lake Tahoe. Caesar's Republic Lake Tahoe. Book today.

Auto-transcribed · verbatim audio matches · Report an error

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Part of campaign

Caesars Republic Lake Tahoe: Book a stay at the new hotel property · Jun 12–Jul 1, 2026

Book a stay at the new hotel property.

5 promos·3 shows

Episode

99% Invisible

Transatlantic Fiber-Optic Expialidocious

Host: Roman Mars

Publisher: Roman Mars