Bitkey on What Bitcoin Did

What Bitcoin DidJuly 30, 2026

Jack Mallers: Why I Left Twenty One

0:47
mid-roll
Peter McCormack
Danny Knowles
July 30, 2026
Host-read (by Peter McCormack)Direct responseBaked-in adFintech
0:00 / 0:47
@ 39:16 in ep

Estimated current placement value

Low confidence
~$450range $72$3,000

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a placement factor. Inputs for this read: 0:47 · Host-read (by Peter McCormack) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

If you're already self-custody Bitcoin, you know the deal with hardware wallets, complex setups, clumsy interfaces, and a seed phrase that can be lost, stolen, or forgotten. BitKey fixes that. BitKey's self-custody built for real life. It gives you an intuitive, easy to use wallet with no seed phrase to sweat over. And it has a strong recovery system and built inheritance for long-term peace of mind and bitkey's just had a massive upgrade the new device now has a screen so before you approve something you can check it on the bitkey itself the transaction the address or any account changes it's a big difference you're not just trusting what's on your phone you're seeing it for yourself on the device it's simple secure self-custody without the stress go to bitkey.world today and use the code wbd to get 10 off the new bitkey that's bitkey.world and use the code wbd

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Part of campaign

Bitkey: 10% off the new BitKey · Jun 22–Jul 30, 2026

10% off the new BitKey

9 promos·1 show

Bitkey sponsor landing page on What Bitcoin Did

Bitkey sponsor landing page advertised on What Bitcoin Did

Bitkey landing page captured for its sponsorship on What Bitcoin Did.

bitkey.world/

Episode

What Bitcoin Did
Jack Mallers: Why I Left Twenty One
Host: Peter McCormack
Publisher: Danny Knowles