BILT on What A Day
Do Democrats Need to Fight Dirty?
Estimated current placement value
Low confidenceWhat a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.
How this estimate works
A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 1:06 · Host-read (by Jane Coaston) · mid-roll.
Transcript
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