Bill on The Intelligence from The Economist

The Intelligence from The EconomistJuly 21, 2026

Hard cedar: Lebanon seeks Trump’s help

0:37

mid-roll

The Economist

July 21, 2026

Host-read (by The Economist)Direct responseBaked-in adFinancial Services

0:00 / 0:37

@ 16:22 in ep

Estimated current placement value

Low confidence

~$330range $54–$2,300

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 1× placement factor. Inputs for this read: 0:37 · Host-read (by The Economist) · mid-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08

Methodology and limitations →

Transcript

This Economist podcast is sponsored by Bill, the intelligent finance platform that helps businesses and accounting firms scale with proven results. With AI-powered automation, Bill isn't just moving money. They're simplifying financial operations for nearly half a million customers. Bill has securely processed over a trillion dollars in transactions. That's proven infrastructure. Ready to talk with an expert? Visit bill.com slash proven and get a $150 gift card as a thank you. That's bill.com slash proven. Terms and conditions apply. See offer page for details.

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Episode

The Intelligence from The Economist

Hard cedar: Lebanon seeks Trump’s help

Host: The Economist

Publisher: The Economist