Angie on 99% Invisible

99% InvisibleJune 12, 2026

100 Objects #4: Lowe's Gas Bag

0:33
post-roll
Roman Mars
Roman Mars
June 12, 2026
UnknownBrand awarenessBaked-in adHome Services & Improvement
0:00 / 0:33
@ 43:17 in ep

Estimated current placement value

Low confidence
~$480range $90$3,300

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 200 popularity tier is multiplied by public CPM benchmarks and a 0.5× placement factor. Inputs for this read: 0:33 · Unknown · post-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08
Methodology and limitations →

Transcript

Hi. I'm Angie Hicks, cofounder of Angie. When you use Angie for your home projects, you know all your jobs will be done well. Roof repair? Done well. Kitchen sink install? Done well. Deck upgrades? Done well. Electrical upgrade? Done well. Angie's been connecting homeowners with skilled pros for nearly thirty years, so we know the difference between done and done well. Angie, the one you trust to find the ones you trust. Find a pro for your project at angie.com.

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Part of campaign

Angie: Connecting homeowners with skilled professionals for home projects · Jun 5–Aug 8, 2026

Connecting homeowners with skilled professionals for home projects

14 promos·13 shows

Episode

99% Invisible
100 Objects #4: Lowe's Gas Bag
Host: Roman Mars
Publisher: Roman Mars