AllTrails on Working Hard, Hardly Working

Working Hard, Hardly WorkingAugust 2, 2026

How to engineer your own luck (and the exercise I do every single year to do it)

0:57

pre-roll

Grace Beverley

August 2, 2026

Announcer-readDirect responseBaked-in adTravel

0:00 / 0:57

@ 1:00 in ep

Estimated current placement value

Low confidence

~$220range $32–$1,500

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

How this estimate works

A broad audience range for the top 2,000 popularity tier is multiplied by public CPM benchmarks and a 0.9× placement factor. Inputs for this read: 0:57 · Announcer-read · pre-roll.

Model placement-value-v1-2026-08 · benchmark inputs as of 2026-08

Methodology and limitations →

Transcript

We all belong outside. We're drawn to nature. It calls to us. Whether it's the recorded sounds of the ocean we doze off to, or the succulents that adorn our homes, nature makes all of our lives richer, calmer, and frankly, better. Despite all this, we often go about our busy lives removed from it. But the outdoors is closer than we realize. With AllTrails, you can discover trails nearby or trails worth traveling to and explore confidently with offline maps and on-trail navigation. Whether you're looking for a laid-back walk with family or something more adventurous to get your heart pumping, AllTrails gives you the tools you need to get out there and find your outside. Download the free app today and make the most of your summer with AllTrails.

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