AG

ADT on Up First

Up FirstAugust 6, 2026

Hormuz Negotiations, Michigan Senate Race, Trump Talks Economy

0:30
mid-roll
Leila Fadel, Steve Inskeep, Michel Martin, A Martinez, Ayesha Rascoe, Scott Simon
Speaker
NPR
August 6, 2026
Announcer-readDirect responseDynamic insertionCybersecurity
0:00 / 0:30
@ 1:21 in ep

Transcript

This message comes from ADT. One second, you're enjoying your day off. The next, your phone buzzes. A window's been broken at home. You're miles away. In one second, everything can change. That's why ADT's security systems can monitor your home 24-7. They're backed by the most company-operated monitoring centers in the industry, so you're always supported during an emergency. When every second counts, count on ADT. Visit ADT.com to learn more.

Auto-transcribed · verbatim audio matches · Report an error

More from this campaign

ADT: Home security systems with 24-7 monitoring · Jul 28–Aug 12, 2026

4 promos
On Purpose with Jay Shetty · Host: Jay Shetty · TRAVIS BARKER: "My Biggest Fear Actually Happened"
Est. value ~$1.3Krange $270–$9K
mid-rollAug 12
House of R · Hosts: Mallory Rubin, Joanna Robinson · ‘House of the Dragon’ Season 3, Episode 8 Reactions | Talk the Thrones
Est. value ~$240range $36–$1.7K
mid-rollAug 12
Wanging On with Graham Norton and Maria McErlane · Hosts: Graham Norton, Maria McErlane · Did Sharon Osbourne Send People Dog Poo?💩
Est. value ~$300range $49–$2K
pre-rollAug 12
Life Kit · Host: Marielle Segarra · Shrink your grocery bill
Est. value ~$240range $36–$1.7K
mid-rollAug 12

More from ADT

Recent reads from this sponsor outside this campaign

4 promos
Ten Percent Happier with Dan Harris · Host: Dan Harris · The Neuroscience of Likability, Social Connection, and Brain Health | Ben Rein
Est. value ~$450range $72–$3K
mid-rollAug 12
Ten Percent Happier with Dan Harris · Host: Dan Harris · The Neuroscience of Likability, Social Connection, and Brain Health | Ben Rein
Est. value ~$450range $72–$3K
mid-rollAug 12
Pop Culture Happy Hour · Hosts: Linda Holmes, Glen Weldon, Stephen Thompson, Aisha Harris · Our dream TV workplaces
Est. value ~$240range $36–$1.7K
mid-rollAug 12
Conspiracy Theories, Cults, & Crimes · Host: Vanessa Richardson · Introducing: The First 48 | From Crime House and A&E
Est. value ~$330range $54–$2.3K
mid-rollAug 11

Estimated ad cost

~$12,000range $1,200–$110,000

Estimate of what a similar one-episode podcast ad would cost based on rank, placement, and duration

Methodology and limitations →
Part of campaign

ADT: Home security systems with 24-7 monitoring · Jul 28–Aug 12, 2026

home security systems with 24-7 monitoring

26 promos·15 shows

ADT sponsor landing page on Up First

ADT sponsor landing page advertised on Up First

ADT landing page captured for its sponsorship on Up First.

adt.com/

Episode

Up First
Hormuz Negotiations, Michigan Senate Race, Trump Talks Economy
Hosts: Leila Fadel, Steve Inskeep, Michel Martin, A Martinez, Ayesha Rascoe, Scott Simon
Publisher: NPR