AdoptUSKids on Dateline NBC
Dateline NBCAugust 13, 2026
A mother's mind before killings. Audio recording of missing mom. Plus, rap lyrics as evidence.
0:15
post-roll
Keith Morrison
Speaker
NBC News
August 13, 2026
Announcer-readDirect responseDynamic insertionNon-profit & Advocacy
0:00 / 0:15
@ 14:05 in ep
Transcript
Courage. I learned it from my adoptive mom. Hold my hand. You hold my hand. Learn about adopting a teen from foster care at adoptuskids.org. You can't imagine the reward. Brought to you by AdoptUSKids, the U.S. Department of Health and Human Services, and the Ad Council.
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AdoptUSKids landing page captured for its sponsorship on Dateline NBC.
adoptuskids.org/
Episode
Dateline NBC
A mother's mind before killings. Audio recording of missing mom. Plus, rap lyrics as evidence.
Host: Keith Morrison
Publisher: NBC News

