5-Hour Energy on First Take

First TakeAugust 12, 2026

Hour 1: Are The Vikings Correct to start Kyler Over J.J. McCarthy?

0:30

mid-roll

Stephen A Smith

Speaker

ESPN, Stephen A. Smith, Shae Cornette

August 12, 2026

Announcer-readDirect responseBaked-in adEnergy & Utilities

0:00 / 0:30

@ 18:52 in ep

Estimated current placement value

~$240range $36–$1,700

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

Methodology and limitations →

Transcript

Kenny here to help you get in on the sweet life with Cotton Candy 5-Hour Energy. It's that classic throwback cotton candy flavor, but with zero sugar and a 5-Hour Energy boost. I keep these with me so I can tackle that sweet tooth with a tasty caffeine kick and no guilty sugary aftermath. Bring on the sweetness with Cotton Candy 5-Hour Energy shots. Available online at 5hourenergy.com or on Amazon.

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Estimated current placement value

~$240range $36–$1,700

What a comparable one-episode placement on this show might cost today—not reported advertiser spend or a historical invoice.

Methodology and limitations →

Part of campaign

5-Hour Energy: Cotton Candy 5-Hour Energy Shots · Aug 6–14, 2026

Cotton Candy 5-Hour Energy Shots

10 promos·2 shows

5-Hour Energy sponsor landing page on First Take

5-Hour Energy sponsor landing page advertised on First Take

5-Hour Energy landing page captured for its sponsorship on First Take.

5hourenergy.com/

Episode

First Take

Hour 1: Are The Vikings Correct to start Kyler Over J.J. McCarthy?

Host: Stephen A Smith

Publisher: ESPN, Stephen A. Smith, Shae Cornette