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  1. Library
  2. /Podcasts
  3. /Witnessed: Fade to Black
WWitnessed: Fade to Black

Witnessed: Fade to Black sponsors and ad reads

Apple #162
Host: Michele McPhee
Publisher: Sony Music Entertainment

In 1977, a stranger calls Ruth Finley to blackmail her about a secret from her past. The caller escalates to stalking her on the streets, sending terrifying poems in the mail, and threatening her life. The case sets off a years-long manhunt, one of the most expensive and infamous in Wichita history, to catch the man known as The Poet. A serial killer named BTK, with a knack for bad poetry, already had the city on edge. So when Ruth goes to the police, they start to wonder: are The Poet and BTK the same person? The police try to protect Ruth at all costs. At one point stationing officers in the home she shares with her loving husband. Still, The Poet keeps finding ways to get to her. At the dawn of criminal profiling and serial killers, it’ll take a whole new strategy to finally crack this case. And when they do, it opens up bigger, scarier mysteries about the human psyche. Binge all episodes of The Poet, ad-free by subscribing to The Binge. Search and follow The Binge Crimes and The Binge Cases feeds on Apple Podcasts and hit Subscribe, or visit ⁠GetTheBinge.com. From serial killer nurses to psychic scammers – The Binge is your home for true crime stories that pull you in and never let go. New episodes drop on the first of every month. Join our free newsletter for behind-the-scenes details at Patreon.com/TheBinge. The Binge – Feed your true crime obsession. A Sony Music Entertainment production. Find out more about The Binge and other podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us @sonypodcasts. Learn more about your ad choices. Visit podcastchoices.com/adchoices

~$12K
Estimated 30d gross ad earnings
$2.4K–$81K · 10/10 reads
Jul 15–Aug 13 · episodes published
6
Unique Sponsors
42s
Avg promo duration
5.8%
Ad load (% runtime, last 5 eps)
Aug 9
Most recent

Who sponsors Witnessed: Fade to Black?

6 brands

Witnessed: Fade to Black has 15 quality-qualified public sponsor reads from 6 brands in AdReads, including The Binge, Quince, and Carvana. The most recent detected sponsor was Lilly / EPCLIS on Aug 9. This is an observed dataset, not a complete advertiser roster.

Sponsor changes over time

Last 3 weeks
Week of Jul 6
2 reads
1
sponsors
TThe BingeThe Binge2
Week of Jul 13
3 reads
2
sponsors

Recent reads

Grouped by episode and date · showing 1–15 of 15
+Follow Podcast
T
The Binge
The Binge
2
TTask RabbitTask Rabbit1
Week of Aug 3
10 reads
5
sponsors
CCarvanaCarvana3
QQuinceQuince3
TThe BingeThe Binge2
The Poet | 6. Buried
Episode date Aug 5
4 reads
TThe Binge
The Binge0:30-0:52
Listen to all episodes of The Poet ad-free right now by subscribing to The Binge. Visit The Binge channel on Apple Podcasts and hit subscribe at the top of the page or visit getthebinge.com to get access wherever you listen. The Binge. Feed your true crime obsession.
pre-rollno codeDetected Aug 9
Est. value ~$1.2K · range $240–$8.1K
CCarvana
Carvana10:17-10:47
Evening. Buyer's remorse. Buy a new car? I'll be moving in. Let's get started. Sorry, I think there's been a mistake. I bought it from Carvana. You what? Yeah, great price. I even have seven days to love it or return it. So there's no... No, no buyer's remorse. More like buyer's rejoice? I guess I'll let myself out. Congratulations. I mean it. Buyer's rejoice. Buy your car today on Carvana. Limitations and exclusions may apply. See our seven-day return policy at Carvana.com.
pre-rollno codeDetected Aug 9
Est. value ~$860 · range $160–$5.9K
QQuince
Quince10:46-12:11
Does anyone else feel like August is the Sunday of summer? It's that little window before everything gets busy again, and I always end up doing a bit of a reset. For me, that usually starts with my closet. I love Quince because they make getting dressed so much easier. They focus on really beautiful, high-quality essentials, things like organic cotton, breezy linen, and Mongolian cashmere that you can wear over and over without feeling like you're sacrificing style. I've been wearing their 100% cotton fisherman cruise sweater lately, and it's perfect for this time of year. It's lightweight enough for cool summer nights, but it will carry you right into the fall. I keep it in the car or toss it in a bag because here in California, you never know when the temps start to dip a little bit. The best part? Quince keeps their prices 50-80% lower than similar luxury brands by working directly with ethical factories and cutting out the middleman. So you're getting incredible quality without the luxury markup. Upgrade your everyday. Download the Quince app for app-exclusive offers or go to quince.com/crimes for free shipping on your order and 365-day returns. Now available in Canada and the UK too. That's quince.com/crimes.
mid-rollno codeDetected Aug 9
Est. value ~$1.8K · range $360–$12K
LLilly / EPCLIS
Lilly / EPCLIS27:32-28:27
So I get how it can steal your time. But why let eczema take over when you can talk to your doctor about Ebglis? Ebglis Lubrikizumab LBKZ, a 250 milligram per two milliliter injection, is a prescription medicine used to treat adults and children 12 years of age and older who weigh at least 88 pounds or 40 kilograms with moderate to severe eczema. Also called atopic dermatitis that is not well controlled with prescription therapies used on the skin or topicals or who cannot use topical therapies, Ebglis can be used with or without topical corticosteroids. Don't use if you are allergic to Ebglis. Allergic reactions can occur that can be severe. Eye problems can occur. Tell your doctor if you have new or worsening eye problems. You should not receive a live vaccine when treated with Ebglis. Before starting Ebglis, tell your doctor if you have a parasitic infection. Paid partnership with Lilly. Respect your time. Ask your doctor about Ebglis and visit ebglis.com or call 1-800-Lilly-RX or 1-800-545-5979.
mid-rollno codeDetected Aug 9
Est. value ~$960 · range $180–$6.6K
The Poet | 6. Buried
Episode date Aug 5
6 reads
CCarvana
Carvana0:07-0:29
My champions, I have sold my chariot on Carvana. It was a lovely SUV, an inexplicably queenly offer. They're even coming to the castle to collect it. Tonight, we feast. An offer you can feast on. Sell your car today on Carvana. Pick up fees may apply.
pre-rollno codeDetected Aug 9
Est. value ~$1.2K · range $240–$8.1K
The Poet | 3. The Stabbing
Episode date Jul 13
1 read
TTask Rabbit
Task Rabbit17:52-18:24
You can search for the best tasker for the job based on cost, skill set, availability, and past client reviews. So, you know exactly who's showing up, and you have confidence that they know what they're doing. And Taskers are often available to help the same day. Honestly, Task Rabbit has changed the way I think about my to-do list. Instead of letting things pile up for months, I can actually get them done. When life happens, your to-do list grows. Get ahead of it now and get $15 off your first task at Task Rabbit.
mid-rollno codeDetected Jul 14
Est. value ~$1.3K · range $270–$9K
The Poet | 2. Where’s Ruth?
Episode date Jul 8
2 reads
TThe Binge
The Binge0:29-1:03
Listen to every episode of The Poet ad-free right now when you subscribe to The Binge. You'll hear the entire series before anyone else, get exclusive bonus episodes, and unlock more than 60 other true crime podcasts. Just head to The Binge channel on Apple Podcasts and tap subscribe or visit getthebinge.com to listen wherever you are. The Binge. Feed your true crime obsession. the bench.
pre-rollno codeDetected Jul 14
Est. value ~$860 · range $160–$5.9K
The Poet | 1. The Call
Episode date Jul 1
2 reads
TThe Binge
The Binge0:38-1:10
Listen to every episode of The Poet ad-free right now when you subscribe to The Binge. You'll hear the entire series before anyone else, get exclusive bonus episodes, and unlock more than 60 other true crime podcasts. Just head to The Binge channel on Apple Podcasts and tap subscribe or visit getthebinge.com to listen wherever you are. The Binge, feed your true crime obsession.
pre-rollno codeDetected Jul 8
Est. value ~$1.2K · range $240–$8.1K

Sponsor history

Brands with quality-qualified reads detected on Witnessed: Fade to Black
TThe Binge
The Binge6 reads
Media & Entertainment
ad-free access
pre-rollno codeLatest Aug 9
QQuince
Quince3 reads
E-commerce
50-80% lower prices than similar luxury brands, free shipping on your order, 365-day returns
mid-rollno codeLatest Aug 9
CCarvana
Carvana3 reads
E-commerce
Seven days to love it or return it
pre-rollno codeLatest Aug 9
LLilly / EPCLIS
Lilly / EPCLIS1 read
Health & Wellness
No offer found
mid-rollno codeLatest Aug 9
SSnap Judgment
Snap Judgment1 read
Media & Entertainment
No offer found
post-rollno codeLatest Aug 9
TTask Rabbit
Task Rabbit1 read
HR & Recruiting
No offer found
mid-rollno codeLatest Jul 14
TThe Binge
The Binge0:29-0:48
Listen to all episodes of The Poet ad-free right now by subscribing to The Binge. Visit The Binge channel on Apple Podcasts and hit subscribe at the top of the page or visit getthebinge.com to get access wherever you listen. The Binge. Feed your true crime obsession.
pre-rollno codeDetected Aug 9
Est. value ~$1.2K · range $240–$8.1K
QQuince
Quince10:46-12:11
Does anyone else feel like August is the Sunday of summer? It's that little window before everything gets busy again, and I always end up doing a bit of a reset. For me, that usually starts with my closet. I love Quince because they make getting dressed so much easier. They focus on really beautiful, high-quality essentials, things like organic cotton, breezy linen, and Mongolian cashmere that you can wear over and over without feeling like you're sacrificing style. I've been wearing their 100% cotton fisherman cruise sweater lately, and it's perfect for this time of year. It's lightweight enough for cool summer nights, but it will carry you right into the fall. I keep it in the car or toss it in a bag because you're in California, you never know when the temps start to dip a little bit. The best part? Quince keeps their prices 50-80% lower than similar luxury brands by working directly with ethical factories and cutting out the middleman. So you're getting incredible quality without the luxury markup. Upgrade your everyday. Download the Quince app for app-exclusive offers or go to quince.com slash crimes for free shipping on your order and 365-day returns. Now available in Canada and the UK too. That's quince.com slash crimes.
mid-rollno codeDetected Aug 9
Est. value ~$1.8K · range $360–$12K
QQuince
Quince10:46-12:10
Does anyone else feel like August is the Sunday of summer? It's that little window before everything gets busy again, and I always end up doing a bit of a reset. For me, that usually starts with my closet. I love Quince because they make getting dressed so much easier. They focus on really beautiful, high-quality essentials, things like organic cotton, breezy linen, and Mongolian cashmere that you can wear over and over without feeling like you're sacrificing style. I've been wearing their 100% cotton fisherman cruise sweater lately, and it's perfect for this time of year. It's lightweight enough for cool summer nights, but it will carry you right into the fall. I keep it in the car or toss it in a bag because you're in California, you never know when the temps start to dip a little bit. The best part? Quince keeps their prices 50-80% lower than similar luxury brands by working directly with ethical factories and cutting out the middleman. So you're getting incredible quality without the luxury markup. Upgrade your everyday. Download the Quince app for app-exclusive offers or go to quince.com slash crimes for free shipping on your order and 365-day returns. Now available in Canada and the UK too. That's quince.com slash crimes.
mid-rollno codeDetected Aug 9
Est. value ~$1.8K · range $360–$12K
CCarvana
Carvana37:27-37:57
Queen Carvania stood haloed by the morning sun. An army hung on her every word. My champions, I have sold my chariot on Carvana. It was a lovely SUV, an inexplicably queenly offer. They're even coming to the castle to collect it. Tonight, we feast. An offer you can feast on. Sell your car today on Carvana. Pick up fees, mail, buy.
post-rollno codeDetected Aug 9
Est. value ~$660 · range $140–$4.5K
SSnap Judgment
Snap Judgment40:50-41:18
I'm Glenn Washington. This is Snap Judgment from KQED. When everything is falling apart, what do you do? Hurricane Helene shut everything down. No roads, no cars, no way through. But his daughter was getting married. And somehow, someway, he was going to walk her down that aisle. All systems down. A new Snap Judgment miniseries from KQED. Tap to listen now.
post-rollno codeDetected Aug 9
Est. value ~$480 · range $90–$3.3K
TThe Binge
The Binge32:59-33:34
Don't want to wait for the next episode? You don't have to. Unlock all episodes of The Poet early and ad-free right now by subscribing to The Binge. And it doesn't stop at The Poet. Subscribers get a binge drop of a brand new series on the first of every month. That's all episodes, all at once, all ad-free. Search for The Binge on Apple Podcasts and hit subscribe. Not on Apple? Head to getthebinge.com to subscribe directly.
post-rollno codeDetected Jul 14
Est. value ~$480 · range $90–$3.3K
TThe Binge
The Binge39:41-40:22
Don't want to wait for the next episode? You don't have to. Unlock all episodes of The Poet early and ad-free right now by subscribing to The Binge. And it doesn't stop at The Poet. Subscribers get a binge drop of a brand new series on the first of every month. That's all episodes, all at once, all ad-free. Search for The Binge on Apple Podcasts and hit subscribe. Not on Apple? Head to getthebinge.com to subscribe directly.
post-rollno codeDetected Jul 8
Est. value ~$660 · range $140–$4.5K

What sponsors are featured on similar podcasts?

5 brands

Sponsors detected on similar podcasts but not in the current AdReads record for Witnessed: Fade to Black

MMint Mobile
Mint Mobile
Detected on Smoke Screen: My Fugitive Dad
BBetterHelp
BetterHelp
Detected on Matt and Shane's Secret Podcast
SShopify
Shopify
Detected on Two Girls One Ghost
PProgressive
Progressive
Detected on Last Podcast On The Left
SShane Company
Shane Company
Detected on Matt and Shane's Secret Podcast