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Reliable analysis with proper citations, turning hours of research into minutes. For problems worth solving, you can get started with Claude at Claude.ai slash Today Explained. That's Claude.ai slash Today Explained.

Support for the show today comes from Apple News Plus. Apple News Plus has everything you're into all in one place. Over 500 top publications covering local and national news, food, sports, plus daily puzzles, audio, and more. New subscribers try it free for one month at news.apple.com. Terms apply.

Support for Today Explained comes from Upwork. If you are a business that's trying to scale, there comes a point where outside expertise could make all the difference. Upwork helps you quickly hire specialized freelancers so you can take on bigger opportunities, keep projects moving and grow without missing a beat. Upwork is a one-stop platform for finding, hiring and paying expert freelancers across more than 125 categories. It gives you the flexibility to bring in specialized talent, launch projects faster, and scale support as your business evolves without adding full-time headcount. You can browse profiles, evaluate past work, and get help defining the role so you can hire confidently and keep your business moving. Upwork also has Business Plus, which lets you access the top 1% of talent on Upwork. With AI-powered shortlisting, they say you can get matched to the right freelancer in under six hours. And when it comes to operational stuff, stuff like contracts and payments, Upwork has a handle on all of it. That way you can spend more time at the helm. It's free to sign up and posting a job is simple. Visit Upwork.com and post your job for free. That's Upwork.com to connect with top talent ready to help your business grow. That's U-P-W-O-R-K dot com, Upwork dot com.

Support for Today Explained comes from Avocado. Not Avocado the fruit, though. I know what you might have been thinking. Avocado Green Mattress, rather. Avocado certified organic mattresses sleep cool, relieve pressure and support your body so you can enjoy deep restorative sleep. You can come in and feel for yourself. Unlike most mattress brands that only sell online, Avocado has 14 plus showrooms and a growing network of retail partners across this country where you can walk in, lie down, squeeze that mattress, feel that difference before you buy. They don't use polyurethane foams. Instead, every mattress uses healthy natural materials, materials such as cotton, wool, latex, which they say feels better. They can also provide better support, breathability and durability. Avocado products are made, not manufactured, and thoughtfully crafted with real materials to deliver lasting comfort and support. You can experience them in person at an Avocado showroom or a premier retailer near you. Or you can shop online at avocadogreenmattress.com slash explained to check out their mattress and furniture sale. That's avocadogreenmattress.com slash today. avocadogreenmattress.com slash today.

Support for the show today comes from Anthropic. In case you were wondering who's behind Claude, that's Anthropic. Claude is the AI for minds that don't stop at good enough. Is that you? It's the collaborator that actually understands your entire workflow and thinks with you. Have you been looking for that? Whether you're debugging code at midnight or strategizing your next business move, Claude extends your thinking to tackle the problems that matter with deep research. Claude's research capabilities go way deeper than basic web search. Comprehensive, reliable analysis with proper citations, turning hours of research into minutes. We love a proper citation, don't we? Plus, you can connect Claude to your professional tools like GitHub, Jira, HubSpot, Notion, Google Workspace, and watch it become your command center with context from all your work. That means Claude has context from your calendar, emails, and all of your go-to tools. For problems worth solving, you can get started with Claude at Claude.ai slash Today Explained. That's Claude.ai slash Today Explained.

Support for Today Explained comes from Quo. If you run a business, new customers are your lifeblood. That means every call has got to be answered, even the ones that happen when you are not available otherwise. You're leaving money on the table. That's why today's episode is brought to you by Quo, spelled Q-U-O, the business communication system built so you never miss a call. Quo is not just a phone system. It's a smart system. Their AI can automatically log calls, generate summaries, and flag next steps so nothing falls through the cracks. It can even qualify leads or respond after hours so your business stays on even when you are off. Quo works wherever you are, right from your phone or computer. You can keep your existing number. You can add teammates. You can sync your CRM. You can let that call routing handle itself as you scale. Money is on the line. Always say hello with Quo. You can try Quo for free plus 20% off your first six months when you go to Quo.com slash explained. That's Quo.com slash explained.

Are you a pet owner? Every six seconds, a pet owner in the U.S. gets hit with a vet bill over $1,000. Always an unwelcome surprise. That's where Fetch comes in. Fetch is the most complete pet insurance for dogs and cats, according to consumeradvocate.org. You get paid back up to 90% of vet bills at any vet in the U.S. and Canada, with claims paid back in as little as two days. Go to FetchPet.com slash save right now for your free quote. That's FetchPet.com slash save.

Support for Today Explained comes from Upwork. If you are a business that's trying to scale, there comes a point where outside expertise could make all the difference. Upwork helps you quickly hire specialized freelancers so you can take on bigger opportunities, keep projects moving and grow without missing a beat. Upwork is a one-stop platform for finding, hiring and paying expert freelancers across more than 125 categories. It gives you the flexibility to bring in specialized talent, launch projects faster, and scale support as your business evolves without adding full-time headcount. You can browse profiles, evaluate past work, and get help defining the role so you can hire confidently and keep your business moving. Upwork also has Business Plus, which lets you access the top 1% of talent on Upwork. With AI-powered shortlisting, they say you can get matched to the right freelancer in under six hours, and when it comes to operational stuff like contracts and payments, Upwork has a handle on all of it. That way you can spend more time at the helm. It's free to sign up and posting a job is simple. Visit Upwork.com and post your job for free. That's Upwork.com to connect with top talent ready to help your business grow.

Support for the program today comes from Fetch Pet Insurance. Fetch is the most complete pet insurance for dogs and cats, according to Consumer Advocate. You get paid back up to 90% of vet bills at any vet in the United States and Canada with claims paid back in as little as two days. Go to FetchPet.com slash save right now for your free quote. That is FetchPet.com slash save.

Are you a pet owner? Every six seconds, a pet owner in the U.S. gets hit with a vet bill over $1,000. Always an unwelcome surprise. That's where Fetch comes in. Fetch is the most complete pet insurance for dogs and cats, according to consumeradvocate.org. You get paid back up to 90% of vet bills at any vet in the U.S. and Canada, with claims paid back in as little as two days. Go to FetchPet.com slash save right now for your free quote. That's FetchPet.com slash save.