Hershey's College Move-in Day Story

Churned
Hershey's

This campaign features a personal story where a Hershey's cookies and cream bar helped a new college student connect with her roommate and form a lasting friendship.

Jun 19, 2026
First seen
Jul 3, 2026
Last seen
3
Reads
3
Shows
2
Active months
36s
Avg. length

13-week activity

Public campaign reads by observed week

through Aug 8
1
1
1

Renewal signals

30 dayNo
60 dayPending
90 dayPending
Promo-code persistence

No recurring promo code was observed.

Core offer

Hershey's cookies and cream bar brings people together as a happy place.

Representative reads

Examples across the campaign

Example transcript

The read that best represents this campaign's recurring script

View promo
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[36:48] Actor: One crunchy bite of her Hershey's cookies and cream bar, and I'm taken right back to college move in day. I was a little overwhelmed by the newness of it all. Boxes were everywhere. I needed a break from unpacking. [36:59] Actor: But just [36:59] Actor: as I was able to take a breath and open my Hershey's cookies and cream bar, my new roommate, Rachel, walked in. I offered her a piece, but she said no. Then after a beat, she said, actually, those are my favorite ones. We left. The ice was broken, and we've been friends ever since. [37:15] Advertiser: Hershey's, it's your happy place.

These signals describe observed podcast advertising activity. Per-read dollar figures are directional current placement proxies—not historical campaign spend, reach, conversions, or return on investment.